About the RoleAs the Manager of Marketing Operations you will partner and collaborate very closely with the Marketing team in leading Boardable’s overall CRM program and strategy, understanding lead development workflows, business objectives, and platform capabilities to drive improved sales and marketing automation and pipeline visibility. You will work closely with both Marketing, Operations, and Sales leaders to ensure that key end-to-end systems and processes work seamlessly and effectively to deliver the maximum ROI for all Marketing investments. In addition to day-to-day CRM management, this position will use the sales hub, marketing hub, conversion tools, and reporting and analytics to administer, implement, and iterate business processes to attract prospects, engage prospects into customers, and delight customers into promoters. Duties/Responsibilities<ul>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Lead Boardable’s overall CRM program and strategy, understanding lead development workflows, business objectives, and platform capabilities to drive improved sales and marketing automation and pipeline visibility</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Serve as project manager for all CRM-related projects</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Serve as primary system administrator for our HubSpot CRM. Handle all basic day-to-day functions, including user account maintenance, configurations, permissions, and other routine tasks</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Improve data integrity within HubSpot CRM through data import management, system integrations, data auditing, cleanup and deduping, and workflow management with focus on sustainable, scalable processes</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Work with marketing and sales teams to design optimal lead management and routing processes, including using best practices to track pipeline/marketing attribution</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Create and improve workflows, custom fields, and data flow management processes to support each department</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Manage, maintain, and integrate all relevant third-party systems and integrations</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Investigate and recommend new features to improve and expedite key sales activities to increase sales efficiency and productivity</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Serve as primary system administrator for our HubSpot marketing and sales hubs, handling all basic day-to-day functions, including user account maintenance, configurations, permissions and other routine tasks</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Use best practices to manage workflows and routing as necessary</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Use industry best practices to ensure proper list management, subscription and segmentation to support on-going campaign needs</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Develop department/role-specific dashboards, reports, lists, notifications, and other routine tasks to support users and monitor sales and marketing campaign results. This includes sales and leadership dashboards</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Analyze data and develop insights to minimize email list decay and unsubscribes</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Align Marketing Technology and Operations strategy with the overall Go-to-Market (GTM) strategy set by Sales and Marketing</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Work with Sales, Customer Success, Marketing, and Sales leaders to understand needs and deliver operational results, and partner as a strategic thought leader to impact revenue outcomes</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Leverage program management skills to connect the dots across cross-functional teams, identifying potential roadblocks, holding people accountable and ensuring program/project communication across sales, marketing and operations</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Deliver effective change management when building scalability into our business processes across the organization using process improvements, automation, and continuous improvement methods</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Partner with Sales and Sales Ops on Sales forecast models and methodologies</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Identify and deliver key projects across GTM organization including lead conversion effectiveness, lead privacy and compliance (e.g. GDPR), and customer-facing communications</li>
</ul>&nbsp;Experience/Education/Skills<ul>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">2-5 years experience in marketing operations -- substantial experience with marketing automation tools</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Must have expert level Hubspot experience</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Expert with Marketing Automation programming and smart campaigns</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Must have campaign management experience, both planning and execution</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Must have strong experience in how to nurture campaigns to drive revenue</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Proficient in marketing data integration and marketing ROI reporting</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Proven experience with lead management and lead scoring</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Experience using business Intelligence tools like Google Analytics.</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Proficiency in creation of emails, landing pages, and forms using HTML&nbsp;</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Strong project management skills</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Highly resourceful, self-motivated with a strong sense of ownership</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Nonprofit or board experience highly desired</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Experience in SaaS highly preferred</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Ability to effectively implement new programs and processes within the organization, gaining internal alignment throughout the process  </li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Thrive in a fast-paced environment, excel at handling multiple concurrent projects and have a relentless obsession for excellence</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Self-motivated, organized, disciplined and able to work on your own and as part of a team</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">A creative planner and doer with the ability to lead and influence peers</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Detail-oriented with strong attention to follow-through </li>
</ul> Company Benefits<ul>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Flexible work schedule/remote work options</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Unlimited Paid Time Off (PTO)</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Access to health/dental/vision insurance or a monthly health stipend</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Monthly phone/tech stipend</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Paid parental leave</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">401(k) with employer match</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Potential for equity compensation</li>
<li style="margin: 0px; font-stretch: normal; font-size: 12px; line-height: normal; font-family: &quot;Helvetica Neue&quot;;">Bonus opportunities</li>
</ul> Diversity and InclusionBoardable is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We encourage all those interested to apply.

**About the Role**

As the Manager of Marketing Operations you will partner and collaborate very
closely with the Marketing team in leading Boardable’s overall CRM program and
strategy, understanding lead development workflows, business objectives, and
platform capabilities to drive improved sales and marketing automation and
pipeline visibility. You will work closely with both Marketing, Operations,
and Sales leaders to ensure that key end-to-end systems and processes work
seamlessly and effectively to deliver the maximum ROI for all Marketing
investments. In addition to day-to-day CRM management, this position will use
the sales hub, marketing hub, conversion tools, and reporting and analytics to
administer, implement, and iterate business processes to attract prospects,
engage prospects into customers, and delight customers into promoters.

 ****  

 **Duties/Responsibilities**

  * Lead Boardable’s overall CRM program and strategy, understanding lead development workflows, business objectives, and platform capabilities to drive improved sales and marketing automation and pipeline visibility
  * Serve as project manager for all CRM-related projects
  * Serve as primary system administrator for our HubSpot CRM. Handle all basic day-to-day functions, including user account maintenance, configurations, permissions, and other routine tasks
  * Improve data integrity within HubSpot CRM through data import management, system integrations, data auditing, cleanup and deduping, and workflow management with focus on sustainable, scalable processes
  * Work with marketing and sales teams to design optimal lead management and routing processes, including using best practices to track pipeline/marketing attribution
  * Create and improve workflows, custom fields, and data flow management processes to support each department
  * Manage, maintain, and integrate all relevant third-party systems and integrations
  * Investigate and recommend new features to improve and expedite key sales activities to increase sales efficiency and productivity
  * Serve as primary system administrator for our HubSpot marketing and sales hubs, handling all basic day-to-day functions, including user account maintenance, configurations, permissions and other routine tasks
  * Use best practices to manage workflows and routing as necessary
  * Use industry best practices to ensure proper list management, subscription and segmentation to support on-going campaign needs
  * Develop department/role-specific dashboards, reports, lists, notifications, and other routine tasks to support users and monitor sales and marketing campaign results. This includes sales and leadership dashboards
  * Analyze data and develop insights to minimize email list decay and unsubscribes
  * Align Marketing Technology and Operations strategy with the overall Go-to-Market (GTM) strategy set by Sales and Marketing
  * Work with Sales, Customer Success, Marketing, and Sales leaders to understand needs and deliver operational results, and partner as a strategic thought leader to impact revenue outcomes
  * Leverage program management skills to connect the dots across cross-functional teams, identifying potential roadblocks, holding people accountable and ensuring program/project communication across sales, marketing and operations
  * Deliver effective change management when building scalability into our business processes across the organization using process improvements, automation, and continuous improvement methods
  * Partner with Sales and Sales Ops on Sales forecast models and methodologies
  * Identify and deliver key projects across GTM organization including lead conversion effectiveness, lead privacy and compliance (e.g. GDPR), and customer-facing communications

** **

 **Experience/Education/Skills**

  * 2-5 years experience in marketing operations -- substantial experience with marketing automation tools
  * Must have expert level Hubspot experience
  * Expert with Marketing Automation programming and smart campaigns
  * Must have campaign management experience, both planning and execution
  * Must have strong experience in how to nurture campaigns to drive revenue
  * Proficient in marketing data integration and marketing ROI reporting
  * Proven experience with lead management and lead scoring
  * Experience using business Intelligence tools like Google Analytics.
  * Proficiency in creation of emails, landing pages, and forms using HTML 
  * Strong project management skills
  * Highly resourceful, self-motivated with a strong sense of ownership
  * Nonprofit or board experience highly desired
  * Experience in SaaS highly preferred
  * Ability to effectively implement new programs and processes within the organization, gaining internal alignment throughout the process 
  * Thrive in a fast-paced environment, excel at handling multiple concurrent projects and have a relentless obsession for excellence
  * Self-motivated, organized, disciplined and able to work on your own and as part of a team
  * A creative planner and doer with the ability to lead and influence peers
  * Detail-oriented with strong attention to follow-through 

****  

**Company Benefits**

  * Flexible work schedule/remote work options
  * Unlimited Paid Time Off (PTO)
  * Access to health/dental/vision insurance or a monthly health stipend
  * Monthly phone/tech stipend
  * Paid parental leave
  * 401(k) with employer match
  * Potential for equity compensation
  * Bonus opportunities

****  

**Diversity and Inclusion**

Boardable is committed to creating a diverse environment and is proud to be an
equal opportunity employer. All qualified applicants will receive
consideration for employment without regard to race, color, religion, gender,
gender identity or expression, sexual orientation, national origin, genetics,
disability, age, or veteran status. We encourage all those interested to
apply.

