It’s about that time of year again.

Geeks from around the world are gearing up for the biggest startup event in the U.S. — South by Southwest (SXSW) Interactive. Southby madness takes over Austin, Texas once each year and the event continues to grow. It’s an opportunity to catch a glimpse of what’s new and exciting while sharing a beer with some of the tech world’s most influential people.

Are you going this year? Why?

Weigh in on the Quipol below: