You never know when you will get bit by the entrepreneurship bug. For Doug Booth, it came early in his career while he was working at ExactTarget. The opportunity presented itself and Doug and his business partner Aaron couldn’t say no. 

Doug Booth is the CEO of Multiply Technology, an Indianapolis-based company that helps global enterprises and rapidly growing orgs implement complex IT Asset Management strategies and solutions.

Doug began his career at ExactTarget by way of the Orr Fellowship program. During his time at ET Doug identified a need and started building. ExactTarget then transitioned from Doug’s employer to Doug’s largest customer and he’s been building Multiply ever since. 

Be sure to check out these great clips from the show:

  • [16:04] Leading a business with revenue
  • [20:41] Acquiring first customers
  • [26:06] Why building connections is important
  • [31:14] Inverted hierarchy strategy
  • [31:49] Qualities of good leaders and instilling it in the company

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures.

In our conversation with Doug, you will learn about:

  • The Orr fellowship, what it is, and what you can gain from it
  • Advice for securing your first customers
  • Why being persistent and scrappy is so critical
  • Being a sponge and learn anything and everything you can
  • Deliver; do what you say you will do

Want to listen to this episode on your chosen app? Click here.

You can stream by clicking here.

Join the Indiana Tech Community on Powderkeg for Email Updates about Get IN.

If you like this episode, please subscribe and leave us a review on Apple Podcasts. You can also follow us on Spotify. We have an incredible lineup of interviews we’ll be releasing every Wednesday here on Get IN.

Links and resources mentioned in this episode:

Companies and organizations:


Subscribe to Get IN.

To subscribe to the Get IN. podcast, please use the links below:

Join the Indiana Tech Community on Powderkeg for Email Updates about Get IN.

Click Here to Subscribe via Apple Podcasts 

Click Here to Subscribe via Spotify

Click Here to Subscribe via Google Podcasts

Click Here to Subscribe via YouTube

Click Here to Subscribe via Stitcher

Click Here to Subscribe via RSS

If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here. It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much!

Want to get connected with other leaders in the Powderkeg community? 

Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today.  

Interested in starting your own Podcast?

Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you’re a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at