STARTedUP's mission is to teach students to view life through a lens of innovation and entrepreneurship while building a life of purpose. 

• Not everyone has to be an entrepreneur, but everyone should be able to think like one
• Strategic networks are a key to success and everyone should be empowered to build their unique network - it's not what you know, it's who you know
• The only difference between entrepreneurs and everyone else is that entrepreneurs don't wait for perfection - they move now
• In a world of social media, addictions, and negativity, every person can create real value by being a producer instead of a consumer
• The future economy will rely on people that see problems as opportunities to apply their value and build solutions