We are a community rewarding loyalty to culture fans love. Fans earn Karma, an action-based token, for listening and sharing music with their friends. Karma is exchanged for experiential “real-life” or digital rewards with artists, festivals, brands, and other fans (i.e., Going on a Coca Cola sponsored hot air balloon ride with Claude Vonstroke @ Electric Forest). Unitea is the first platform to help artists monetize social data on fans via an experiential ad medium through our proprietary “Data Royalty”.