The Verge team is out in Austin for SXSW and we’re getting excited for the founders panel that we will be covering this Sunday at App Sumo HQ. The panel was hand-selected by a friend of mine, Espree Devora, who has a knack for connecting people and getting things done.
She’s an inspiring person and a go-to for business insights and perspective. Check out what she shared in this recent interview we did:
What do you do?
My company Save Business Time is the AAA of Small Business Software. For $135 a year you get a SBT Gold Card that grants you access to exclusive discounts on the best business tools. As a small business owner we only have so many hours in a day and not having enough time can literally take the air right out of our tires, derailing our journey down the road to financial success. SBT gives us the tools we need to get back on track. We are 100% word of mouth. I wanted to create an offer people were so excited to share they’d run to mountain tops to get the word out.
What excites you?
You decided to start your own company instead of going to work for someone else. What tipped the scale?
What is it like being a female leader in what is often perceived as a male-dominated industry?
How do you connect with the people who can really help you build your business?
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This year during SXSW a bunch of successful entrepreneurs got together to produce an unofficial panel called “The Most Important Panel You’ll Ever Attend: How to Get Your First 100 Paying Customers”
Panelists include the founders of Mixergy, AppSumo, Lujure, and Liam Martin (interviewed in the post above). If you’re going to be at SXSW, I highly recommend getting in on this panel (no badge required!) http://appsumo100.eventbrite.
If you’re not going to be in Austin this weekend, don’t worry, we’ve got you covered. Our Verge media team will be there to livestream all the action for you, simply sign up here and we’ll send you the details for the interactive livestream.
How do you connect at conferences like SXSW?
5 Comments
Mascha van Tongeren
Espree Devora is amazing!
♥ her so much!
We have been growing as business women / entrepreneurs / connectors since our Miami days like 8 or 9 years ago when we both had websites [ that could be called social networking sites nowadays haha ].
We have evolved and so have our businesses.
By staying away from the hype and being true to herself, listen to her intuition, believes & continue to being innovative, relentless, passionate and one step ahead of the masses, she is one of the most remarkable entrepreneurs / people I know.
I'll never forget when we attended Ad-Tech in NYC a couple of years ago and we sat next one of the top level executives from Forbes Magazine… and she introduced herself to him, adding that she'll be on the cover one day! She wasn't joking. It'll happen!
In other words… she is absolutely fearless!
Espree Devora
Love you!!!!
Alex Stern
Espree do you know when you will have the video of the App Sumo panel online? thanks again for organizing it, it was better than any official SxSw panel I went to.
Matt Hunckler
Hi Alex! We're working on editing things down for the video. Look for something online sometime next week.
Alex Stern
Matt Hunckler where can I find it?