Media Manager at Upgrade | Powderkeg

Location: San Francisco

Employment Type: Full-Time

Team: Marketing

Upgrade is a fintech unicorn founded in 2017. We are the fastest-growing company in the Americas (Financial Times). In the last five years, over 15 million people have applied for an Upgrade card or loan, and we have delivered over $10 billion in affordable and responsible credit. Our innovative Upgrade Card is the fastest growing credit card in America (Nilson Report). Combining the flexibility of a credit card with the low cost of an installment loan helps us redefine banking.

Upgrade has been named a “Best Place to Work in the Bay Area” three years in a row, one of the “Top Companies to work for in Arizona”, and we have received awards for being a best company for Diversity, Women, Culture, and Veterans.

We are looking for new team members who get excited about designing and delivering new and better products to join a team of 900 talented and passionate professionals. Come join us if you like to tackle big problems and make a meaningful difference in people's lives.


We're looking for a Media Manager to help build in-house media capabilities for our rapidly growing brand. You’ll be responsible for supporting the media strategy and execution across our products, identifying opportunities for innovation, scale, and performance.

Reporting to SVP, Marketing, you’ll partner closely with our brand, acquisition, and product marketing teams as well as external agencies to ensure that the creative and media are working together to drive new customers.


  • Partner with marketing leadership on planning, negotiating, executing, and optimizing Upgrade’s media campaigns across TV/Video , radio/audio/podcasts, OOH, and experiential
  • Identify test-learn-scale opportunities with new and existing channels
  • Build integrated programs across products to reach and acquire our target consumer
  • Collaborate with cross-functional channel leads: performance digital (social media, programmatic, SEM), partnerships, direct mail, and lifecycle marketing
  • Partner with design and product teams on creating, testing, and measuring creative and funnel conversion across mediaManage weekly, monthly, and quarterly reports to evaluate media and creative performance and performance
  • Work closely with analytics to build automated reporting dashboards and attribution models across channels
  • Manage budget planning and forecasting


  • 5+ years experience in media planning strategy, planning, and buying—with deep experience in integrated marketing campaigns
  • Demonstrated knowledge on a variety of media channel capabilities, strengths, and attribution methodologies in efforts to drive greater measurable traffic, conversion, and awareness
  • Strong quantitative and analytical skills
  • Experience with direct response-oriented clients preferredEntrepreneurial, detail oriented and flexible
  • Data-driven decision maker
  • Experience driving cross-functional projectsPassionate about keeping up with media industry trends and innovations
  • Strong verbal, written communication skills


  • Knowledge of financial services, personal finance, and/or credit products


- Competitive salary and stock option plan

- 100% paid coverage of medical, dental and vision insurance

- 401K match

- Unlimited vacation

- Hybrid workplace

- Learning stipend for personal growth and development

- Paid parental leave

- Health & wellness initiatives

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

California Employee Privacy Notice

Effective Date: 1/1/2020

Notice to Applicants for Employment, Employees, and Contractors:

This California Employee Privacy Notice is intended to provide California consumers who are employed or apply for employment or a contractor position with Upgrade information about the categories of personal information Upgrade collects and how the company uses this information. For any questions about this notice, please contact

Personal Information Upgrade Collects:

_Identifying information: including name, address, email, telephone number, social security number, driver license number, passport number, and other personal identifying information. Information you provide as a part of a job application or from a background check performed after a job offered is extended, including employment, education, credit, and criminal history. Data on work productivity and performance, including hours worked, electronic network activity, and tasks performed. _

Purposes for Collecting Personal Information:

_To consider applications for employment. To complete payments, including payroll, expense reimbursement, other compensation-related payments, and the administration of stock options. To administer benefits, including medical, dental, vision, commuter, and retirement benefits. To provide human resources services and conduct performance evaluations. To monitor work eligibility including work-related licenses, credentials, training, and eligibility to work in the United States. To ensure a safe and efficient working environment. To comply with applicable legal or regulatory requirements including state and federal company reporting obligations. _

Job Summary
  • Job Title
    Media Manager
  • Company
  • Location
    San Francisco, CA
  • Employment Type
    Full time
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