Creative Director at Edify | Powderkeg

Customer service is broken — stuck in a time warp. As everything has evolved around it, the technology available to support the way businesses engage with customers has mostly stood still. The tools we have on the phones in our pockets are wildly superior to what’s available to us when we engage with our favorite brands. The truth that no one wants to say out loud is that Big Tech has held the customer experience hostage for decades with its giant servers, complex implementations, buried software and expensive contracts. And that’s just not ok with us.

So we founded Edify and built Huddle to seize the opportunity in the void. With customer experience being the final frontier in winning the hearts and dollars of consumers long-term, the brands who prevail are going to be the ones who have tools to do what no one else can. At last, there’s a more predictable, reliable, cost-effective, transparent, full-featured, cloud- native, easy-to-get-and-use, intuitive, accessible, genius single piece of software that’s changing everything.The time for employees to love work, and customers to love companies is here. And finally, so are the tools.

We are Edify. And we’re customers, too.

Objectives of this Role

The Creative Director will build, lead, and review work of the creative team in the production of all web, print, and digital marketing collateral. They will spearhead and manage content strategy for both small-scale and large- scale projects, harnessing strategy, digital and brand design, compelling content, and technology. They will also collaborate with the marketing and sales departments in developing marketing plans, analyzing results, and identifying opportunities, developing internal marketing campaigns that translate marketing objectives across business units into clear and motivating creative strategies. Analyze brand tracking, market trends, consumer need, and the competitive landscape and meet budget standards by forecasting and managing expenses.

Responsibilities

  • Supervise a cross-functional team of graphic designers, copywriters, social media experts, photographers/videographers, and project managers in the strategic development of messages and deliverables
  • Prioritize work and resources across engagements based on short- and long-term needs, establishing production schedules by collaborating with designers, copywriters, and production departments
  • Conduct brainstorming sessions with creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives in a fiscally responsible manner
  • Review and approve art and copy developed by the team, ensuring deliverables that effectively address marketing goals and challenges
  • Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for visually sophisticated audiences
  • Present, or oversee presentation of final concepts, and obtain approvals for deliverables

Skills and Qualifications

  • 5 years of experience plus 3 years of creative direction in agency or corporate setting
  • 3 years of experience creating marketing/advertising campaigns from developing vision and the message platform to overseeing production on time and budget
  • Understanding and past experience creating integrated content across all marketing channels from digital, social media, paid media, mobile, but also understand offline and print
  • Proven experience with concept development
  • Strong creative vision with an understanding of business objectives

Preferred Qualifications

  • Bachelor’s degree in marketing or business
  • Prior experience with copywriting, design, or production
  • Prior project management experience, with a focus on creative direction

At Edify, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.

For information about how we collect and use your personal information when you apply for one of our positions, please see our [U.S. Job Applicant Privacy Notice](https://docs.google.com/document/d/1kB-Ze2Q3SOKiUBU- LGHQggicMHT5Va4uO1B9SANb84Y/edit?usp=sharing).

Job Summary
  • Job Title
    Creative Director
  • Company
    Edify
  • Location
    N/A
  • Employment Type
    Full time
Know someone who should work here?
Ready to get introduced?
Know someone who should work here?
Ready to get introduced?