Senior Director Business Development at DoubleVerify | Powderkeg

Who we are

DoubleVerify is the leader in digital performance solutions, improving the impression quality and audience impact of digital advertising. Built on best practices, DoubleVerify solutions create value for media buyers and sellers by bringing transparency and accountability to the market, ensuring ad viewability, brand safety, fraud protection, accurate impression delivery and audience quality across campaigns to drive performance. Since 2008, DoubleVerify has helped hundreds of Fortune 500 companies gain the most value out of their media spend by delivering best in class solutions across the digital ecosystem that help build a better industry.

What you'll do

The Senior Director, Business Development will be responsible for the growth of DV’s global distribution and coverage of services on Social and emerging platforms. DV’s advertiser and agency customers use DV’s targeting and measurement services across a series of social platforms (Facebook, YouTube, Twitter, Snap, Pinterest, etc.) and emerging platforms.

The Senior Director, Business Development will be responsible for the revenue growth and management of select platform partnerships, driving deeper integrations and greater usage of DV’s existing and future services. You will also identify new opportunities to license DV data directly to the partner in order to help the partner create a higher quality media offering and environment. This is a NYC based hybrid role.

In order to be successful in this role, the candidate must:

  • demonstrate strong analytical skills and technical competency by seamlessly interfacing with Business Development, Product and Commercial contacts at the partner companies.
  • think both tactically and strategically, able to help shape and execute DV’s partnership strategy with Social and emerging platforms
  • be effective navigating a large organization, successfully building relationships across hierarchical levels from executive to field level
  • have a strong understanding of the role third-party data plays in the revenue organizations of these Social and emerging partners
  • serve as DV’s advocate from a commercial and technical perspective, requiring a functional understanding of the integration and the ability articulate DV’s needs with the partner
  • be comfortable with cold outreach in order to generate relationships and build partnerships and account plans from scratch
  • be a strong presenter, including presenting to large groups and participating on industry panels

Primary Job Responsibilities

  • Work with VP, Business Development to continuously develop and refine partnership strategy
  • Build strong relationships on multiple levels at each of the partner companies
  • Maintain current licensing deals with platforms and identify opportunities for expanded revenue growth of these partnerships.
  • Identify new revenue streams through new licensing deals with prospective partners
  • Partner with DV Product leadership to effectively advocate for DV needs
  • Maintain close contact with DV Sales and Client Services in order to effectively drive new usage of DV services and to understand client needs related to Social and emerging platform availability
  • Identify partnership gaps (with existing and new partners) and effectively close deals that solve for those gaps
  • Ability to navigate complex contractual agreements and advocate for DV terms
  • Maintain DV’s leadership in Social and CTV distribution and coverage

Minimum Qualifications

  • 10+ years of demonstrated excellence in business development or partnership roles
  • Strong understanding of advertising technology, verification services, streaming video/CTV, and programmatic environments
  • Deep knowledge of Social platform ecosystem, with strong preference for experience working at or directly with those partners
  • Skilled in establishing trusted relationships, navigating a large partner organization, and driving strategic deals to a close under a tight timeline
  • Experience, familiarity and comfort partnering with product teams to jointly drive efforts forward
  • Bachelor’s Degree from an accredited institution (MBA preferred)

The successful candidate’s starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, and balancing internal equity relative to peers at DV.
The estimated salary range for this role based on the qualifications set forth in the job description is between $122,000 - $230,000. This role will also be eligible for bonus/commission (as applicable), equity, and benefits.
The range above is for the expectations as laid out in the job description; however, we are often open to a wide variety of profiles, and recognize that the person we hire may be more or less experienced than this job description as posted.

Not-so-fun fact: [Research](https://urldefense.com/v3/__https://hbr.org/2014/08/why-women-dont- apply-for-jobs-unless- theyre-100-qualified__;!!P6nVbRxDCw3cNFlf!EJszlPs7CwYzNT- NJOg9EZZm8SLk_u9r0_XmHjJQZBRBzKMxMlLzRyQb5e9Gb6uO0F2xTBQvUt- QaHkxF-J6DnOrpLeuZQc$) shows that while men apply to jobs when they meet an average of 60% of job criteria, women and other marginalized groups tend to only apply when they check every box. So if you think you have what it takes but you’re not sure that you check every box, apply anyway!

Job Summary
  • Job Title
    Senior Director Business Development
  • Company
    DoubleVerify
  • Location
    N/A
  • Employment Type
    Full time
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