Email Marketing Manager at | Powderkeg

Location: Atlanta, GA

Employment Type: Full Time

Experience: Experienced

At Ninety, we're relentlessly focused on building great companies.

Ninety is an innovative, cloud-based business operating system (BOS) that helps organizations focus, align, and thrive.

Our best-practices based platform not only simplifies the hard work associated with building great organizations but organizes, stores, and makes easily accessible all the associated information.

As Ninety continues to experience exceptional growth, we are looking to bring on an Email Marketing Manager who will report to the Marketing Ops Leader.

To be successful in this role, you must have:

  • 3-5 years of email marketing experience; PLG preferred
  • Proven experience in an email management function and outstanding attention to detail
  • Hands-on experience designing and implementing campaigns through a Marketing Automation Tool (Preferably HubSpot)
  • Data-driven and analytical with strong ability to interpret and identify insights through data
  • Strong communication skills (verbal and written) with ability to clearly articulate information that influences data-driven business decisions
  • Operates independently and efficiently to manage multiple projects and deadlines simultaneously and successfully, without sacrificing attention to detail

Your Key Responsibilities:

  • Execute on email marketing campaigns with minimal errors, owning all process from email design to audience segmentation to email performance
  • Work with the Marketing team to craft strategic vision and roadmap for email and automation
  • Implement an email roadmap based on the overall customer journey with an emphasis on email campaigns to drive prospect conversion
  • Run complex A/B and multivariate testing across emails and journeys to determine incrementality and optimal sequencing
  • Deep dive into different data streams to ensure correctness of targeting
  • Leverage CRM data to drive a personalized and contextual experiences to increase conversion
  • Drive continuous improvement across email KPIs including deliverability, engagement rates, conversion rates, opt-out rates, and revenue
  • Manage reporting requests and ongoing analyses for campaign performance, key insights, and strategic learnings
  • Drive a customer first approach to all email experiences
  • Be knowledgeable on email best practices, technologies, and trends

Preferred Qualifications:

  • Skills - Email Marketing, campaign tracking and management, and essentially owning all nurture metrics
  • Education - Undergraduate in Marketing, Information systems, or Analytics
  • Technologies - Experience with HubSpot, Marketo, or another Marketing Automation tool
  • Portfolio of work - Experience managing a marketable database of 1M+
  • Relevant work experience - Worked at a high growth company, PLG motion business

About Us as an Employer:

  • Ninety's focus on helping organizations focus, align, and thrive isn't just for our clients. We also believe deeply in helping our employees flourish. At 90, we focus on attracting, developing, and retaining our kind of great people. How?

  • We believe in Work From Anywhere, giving our employees the freedom and flexibility to work from wherever they need to live their best life.

  • As-needed vacation. Don't worry about punching the clock or losing days.

  • Health and Dental insurance with employer contribution toward premiums

  • Employer Paid Life insurance and Long Term Disability Coverage

  • HSA, FSA, and DCFSA accounts available.

  • Productivity/Wellness allowance.

  • Generous Paid Parental Leave

  • Professional development allowance.

  • Technology allowance.

  • Company gatherings with travel allowance.

  • Why we love doing what we do: Small to midsize businesses are the foundation of almost every healthy community. They provide not just employment but opportunities for people to learn, grow and become leaders who take responsibility for the well-being of the community.

  • Our values:

G​…Get Smart Stuff Done


R​…Resilient ​

I​… Inquisitive​

B​…Best ​

E​…Extra Mile

The "Seat" we have open

Once we are confident we have someone who is a great core-value fit and well suited for the seat they are in, we provide a high degree of autonomy so they can master their seat leveraging their Unique Abilities™ and then take on more and more responsibility.

If the above sounds appealing to you, we invite you to apply and see if you are well suited to help us help companies achieve real, healthy, and sustainable growth!

Job Summary
  • Job Title
    Email Marketing Manager
  • Company
  • Location
  • Employment Type
    Full time
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