Content Marketing Manager at LogRocket | Powderkeg

Location: Boston, MA

Employment Type: Full Time

Team: Marketing

Get in on the ground floor at a top, fast-paced startup and help solve a huge challenge for product managers and developers: understanding customer experience. We're looking for a highly motivated individual to join the content team at LogRocket. At 4M monthly page views, our blog is one of LogRocket's most important assets and we need your help managing it.

As a member of the content team, you will help execute across all of our marketing channels, including creating, sharing, and measuring the effectiveness of content marketing initiatives, maintaining a reliable editorial calendar, managing and recruiting dozens of freelance writers, and expanding LogRocket’s digital footprint.

We are looking for a talented and enthusiastic editor who can help produce high-quality content that will help us develop meaningful connections with frontend developers.

Responsibilities

  • Manage day-to-day production and blog operations. This means directing traffic with writers and making sure they deliver on time, coordinating with illustrators to make sure those posts have images, field pitches, edit posts, post posts, etc.
  • Be a distribution machine. We think we know what we’re doing — tell us what else we should try
  • Identify new topics for our writers to work on and always have an answer for “What should I write about?"
  • Develop relationships with influencers, analysts, partners, and thought leaders to develop content
  • Help develop messaging and editorial guidelines to drive consistency among contributors
  • Pitch in on other content initiatives when necessary — ebooks, case studies, webinars, etc.

Required Skills

  • BA/BS degree and 3+ years of relevant work experience
  • Experience successfully managing freelancers and an editorial calendar
  • Strong project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment
  • Editorial mindset that seeks to understand what our audiences read, why they read it, and how to create similar content
  • An understanding of SEO, inbound and content marketing strategies, content categorization, development, distribution, and measurement.
  • Experience with tools like SEMRush, BuzzSumo, Ahrefs, Google Analytics, and WordPress
  • Ability to share a few writing samples

Bonus skills

  • Frontend development experience
  • Startup experience
  • Experience working in other marketing functions

Benefits & Perks

  • Extensive health, dental, and vision benefits
  • Open vacation policy - we all work hard and take time for ourselves when we need it, no strings attached
  • Three months of fully-paid parental leave to any employee welcoming a child into their home
  • 401k and commuter benefits
  • Generous stock options - we all get to own a piece of what we’re building
  • Regular team outings and activities
  • Flexible working hours and location
  • Monthly employee gifts
  • For those in office, catered lunches throughout the week and a fully stocked kitchen with all your favorite snacks (healthy & non-healthy)

About LogRocket

Founded in 2016, LogRocket's goal is to make every experience on the web as perfect as possible. We're solving a huge challenge for product managers and developers - understanding the user experience. With pixel-perfect session replays of user sessions, AI-powered struggle detection, and integrated product analytics, LogRocket is the first system that gives these teams complete visibility into their customers' digital experience on either web or mobile. We've already attracted an elite roster of almost 3,000 customers including Ally Bank, Pinterest, and Airbnb, just to name a few. Our focus is on building software with care and craftsmanship and our engineering, product, and UX blog content offers a taste of that.

Backed by top investors such as Matrix Partners, Battery Ventures, and Delta-V Capital, we've raised $55M in funding and we're eager to bring talented people on board to support our growth. We're on a mission to improve society's experience with software and we want your help to do it.

Job Summary
  • Job Title
    Content Marketing Manager
  • Company
    LogRocket
  • Location
    Boston, MA
  • Employment Type
    Full time
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