Content Marketing Specialist - South Asia at Binance | Powderkeg

Location: Remote

Employment Type: Full-time: Remote

Team: Local Marketing

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?

Binance is hiring a dedicated and talented SEO and Creative Specialist. This position will identify and execute opportunities to improve Binance’s visiblity through outreach and engagement with current and future partners.

Success in the role will ultimately be demonstrated through growing Binance domain authority, as well as increasing exposure for, and driving traffic and user acquisition for the various Binance websites. As this role relies on developing relationships with various external partners, superb written communication and responsiveness.

Responsibilities:

  • Based on digital strategy, creative direction and your own research and ideas, create and execute effective content plans that build audiences, generate engagement, drive traffic and generate a positive ROI over time.
  • Source, curate and post relevant content on websites, social media, email marketing, etc.
  • Research and understand Binance ecosystem, target markets, and the influencers in their space to determine what type of content will be most beneficial for building inbound link and mention profiles.
  • Plan and create blog posts, case studies, social content, etc. to be posted on 3rd party websites; set up content marketing calendar for the region as well.
  • Research and identify additional opportunities to increase our brands’ exposure on the internet.
  • Assist the SEO team with other tasks as needed.

Requirements:

  • 3 years of relevant experience with content marketing experience,
  • Excellent written and verbal communication skills.
  • Experience keeping track of metrics and being able to report them when needed.
  • Ability to meet deadlines and outreach goals.
  • Ability to multi-task and handle multiple brands at one time.
  • Ability to collaborate as well as work independently.
  • Experience with tools like Outreach.io, BuzzStream, or Pitchbox.
  • Proficiency with Ahrefs, SEM Rush and other SEO Tools is a plus.

Conditions:

・ Competitive salary

・ Flexible working conditions

・ Flat organisation

・ Great Locations with a highly talented and international colleagues

・ Be a part of the exciting future of the crypto-currency revolution and work on the world's no.1 crypto-currency exchange!

About Binance

Binance Exchange is the leading crypto exchange by trading volume and users, with customers in over 180 countries and regions. Capable of processing more than 1.4 million orders per second, Binance is one of the fastest trading platforms in the world. The platform focuses on security, robustness, and execution speed—attracting enthusiasts and professional traders alike.

Job Summary
  • Job Title
    Content Marketing Specialist - South Asia
  • Company
    Binance
  • Location
    N/A
  • Employment Type
    Full time
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