Senior Marketing Associate (FIAT) at Binance | Powderkeg

Location: Europe

Employment Type: Full-time Onsite or Remote

Team: Marketing

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?


  • Work with a global cross-functional team to drive user-growth initiatives from research to ideation, conception, execution and lifecycle analysis
  • Produce high quality, engaging and original content
  • Drive effective and creative marketing campaigns, working cross-functionally with design, content, performance marketing, product and other teams
  • Work with local teams to identify opportunities and gaps for user growth, user education
  • Design and execute localised campaigns tailored to each market’s user readiness, behaviours and market trends
  • Dive into data analysis to develop user personas, analyse user conversion rates, and leverage data-driven insights to create opportunities for user growth


  • Willing to get his/her hands ‘dirty’, to get into the details to understand local nuances, user behaviours, crypto/defi trends, and most importantly, willing to embark on a learning journey
  • A strategic thinker with the motivation and drive to own and execute initiatives
  • Must be able to both work independently and collaborate with remote global marketing team members
  • Highly organised and comfortable working across time zones and multiple projects
  • 5+ years of experience in digital marketing or social media related roles
  • Strong understanding of cryptocurrency/blockchain-related terminologies and trends, and a strong interest in crypto culture are a plus

Working at Binance

• Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry

• Fast moving, challenging and unique business problems

• International work environment and flat organisation

• Great career development opportunities in a growing company

• Possibility for relocation and international transfers mid-career

• Competitive salary

• Flexible working hours, Casual work attire

Job Summary
  • Job Title
    Senior Marketing Associate (FIAT)
  • Company
  • Location
  • Employment Type
    Full time
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