Location: Global
Employment Type: Full-time Onsite or Remote
Team: Marketing
Binance is the global blockchain company behind the world’s largest digital
asset exchange by trading volume and users, serving a greater mission to
accelerate cryptocurrency adoption and increase the freedom of money.
Are you looking to be a part of the most influential company in the blockchain
industry and contribute to the crypto-currency revolution that is changing the
world?
Responsibilities:
- Own the collaboration and execution of all social media deliverables across all of Binance’s brand and business partnerships
- Tell our brand story through strategic brand social campaigns and content
- Lead collaborative social media and marketing campaigns between Binance and partners
- Create and own the content creation and content delivery process between partners and Binance, including implementing a logical, efficient and scalable approval process
- Build and lead a small team (~3) of discipline specific social media marketers that will be responsible for individual partnership execution
- Champion partnership social content internally, preparing guidelines and best practices for local teams and employees to follow
- Be a part of the central social media team, contributing towards the main Binance accounts on each platform.
- Measure, report, and analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations in order to improve future performance
- Innovate and implement test-and-learn strategies along with delivering results
- Have fun.
Requirements:
- Native or Fluent English language is a MUST
- Keen understanding of the crypto market
- Experience working directly with industry-leading partners
- Strong sense of communications and brand. Clear and concise style of communication, with a creative/fun spin when relevant
- Experience leading and growing small marketing teams
- Project management skills
- Execution focused
- 5+ years of experience in digital marketing or social media related roles
- Deep understanding of social media
- Strong sense of responsibility and resistance to stress
- Self-motivated and results-oriented
- Remote and startup experience is a plus.
Working at Binance
• Do something meaningful; Be a part of the future of finance technology and
the no.1 company in the industry
• Fast moving, challenging and unique business problems
• International work environment and flat organisation
• Great career development opportunities in a growing company
• Possibility for relocation and international transfers mid-career
• Competitive salary
• Flexible working hours, Casual work attire