Account Based Growth Marketing Manager at Clari | Powderkeg

Location: Irvine, CA

Employment Type: Full Time

Team: Growth Marketing

Clari uses AI and automation to drive growth and retention for high-performing revenue teams. Clari’s market-leading Revenue Operations Platform is currently processing over $300 billion in pipeline each year, and is used by over 100,000 marketing, sales, and customer success professionals across 170 countries. Customers include market leaders like Adobe, Zoom, Qualtrics, UiPath, Okta, and Workday. We constantly hear from our customers that Clari is required equipment , and that we’ve changed their lives and the trajectory of their businesses. It never gets old, and we never take it for granted. Together, we help others realize their fullest potential by transforming their revenue operations to be connected, efficient, and predictable.

As Clari’s Manager of Account Based Marketing, you will have the opportunity to be part of the continued process of building out Clari’s ABM strategy and centers of excellence. You will be responsible for developing, managing, and executing account based marketing strategies and tactics that drive pipeline and revenue in our most strategic accounts. This includes working closely with our global sales team to develop compelling high-touch, high-value programs, building campaign assets, and leading the charge on executing multi-channel ABM campaigns.

To be successful, you must have previous ABM experience, strong project management skills, work with a sense of urgency, be an excellent storyteller and direct-response writer, and have the ability to build trust with our internal experts and partner closely with sales, and write creative copy.

You are passionate about account-based marketing and understand not just how it works but why it matters.

You are curious and obsessed with making things better and making things happen.

You are an ardent collaborator, supporting Sales and SDR teams.

You are driven by excellence and do not tolerate mediocrity.

You are data-driven but not data-dependent.

This is a fully remote opportunity but is preferred to be worked from the Pacific or Central time zone.


  • Develop compelling and innovative ABM programs (1:1, 1:few, 1:many) that successfully engage enterprise accounts, moving them effectively through the buyer's journey to drive pipeline and revenue
  • Ensure extreme coordination and alignment with Enterprise Sales teams and SDR outbound prospecting campaigns—conducting research and collaborating on bespoke and highly custom programs from strategy, to writing content, to execution
  • Full planning, management and execution of account-based campaigns, including planning, budget management, communications, coordination, and timelines
  • Partner with Product Marketing, Content and Design leads on content strategy, planning and executing high-impact ABM multi-channel programs: emails, webinars, ads, direct mail etc.
  • Work closely with Field Marketing to strategically leverage in-person events to drive pipeline
  • Keep an ear to the ground and network with like-minded individuals — innovation is a must
  • Rigor in measurement and readouts on key account-based metrics, with a process and mindset for data-driven action


  • 3+ marketing experience in B2B marketing
  • 2+ years specifically running account based marketing efforts
  • Ability to quickly establish senior sales level relationships and trust
  • Exceptional analytical skills and ability to draw the most relevant insights that accurately describe the campaign performance and impact metrics and take action
  • Ability to create, review, and edit content with opinion and superb writing skills
  • Excellent project, analytical and budget management skills
  • Experience with CRM, marketing automation, and ABM platforms (6sense, Demandbase, Folloze preferred)

Benefits and Culture

  • Team-bonding activities and company-wide events
  • Flexible working hours and remote opportunities
  • Internet, phone, and wellness reimbursements
  • Paid maternity and paternity leave
  • Fertility support
  • 401(k) and college savings plan
  • Pre-IPO stock options

#BI-Remote #LI-Remote

You’ll often hear our CEO talk about “Being Remarkable.” To Clari, remarkable means many things. First and foremost, we believe in providing work that’s interesting and meaningful, in an environment that’s nurturing and inclusive, that is free from discrimination for each and every team member without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity, or veteran status. Efforts have to be recognized. Voices have to be heard. And work/life balance has to be baked into the very fiber of the company. We are honored to be recognized by Inc. Magazine and Bay Area News Group as a best place to work, several years running. We’d love to have you join us on our journey to remarkable!

Job Summary
  • Job Title
    Account Based Growth Marketing Manager
  • Company
  • Location
    Sunnyvale, CA
  • Employment Type
    Full time
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