Senior Product Marketing Manager - Digital Experience- US Remote Option at Cyence | Powderkeg

Location: United States - Remote

Employment Type: Full-time

Team: Marketing

Guidewire is seeking a star product marketer to help promote our portfolio of solutions for the $2T global insurance industry. Your work will convince the world’s insurers that Guidewire augments their superpowers and redefines the frontier of the possible.

Who We Are, What We Believe, & What We Build

Guidewire is the market leader that 400+ insurance companies trust to run their mission-critical platform. Every second, we support underwriters crafting policies, and agents settling claims. Our products range from geospatial risk assessment to potent ML sandboxes.

Who You Are

You are bold, creative, and fast moving. You persuade your audience into action with an exceptional command of language, perfect tone, and masterful articulation of concepts in both letter and form. You are equally comfortable collaborating on vision as running a highly organized and transparent process. Product management and sales love you and rely on your ability to craft the right narrative for every situation. You are comfortable working within a highly matrixed organization and passionate about inspiring enthusiasm across marketing, product, and sales teams to vanquish market-inhibiting challenges.


  • Evangelize our vision, add your novel perspective, and create thirst for an intrepid future.
  • Understand market challenges to position our innovative solutions with laser accuracy.


  • Deliver maximum-impact branding, positioning, and collateral for Cyence for cyber and our other analytics products to supercharge our reach and ARR growth.
  • Fill the sales funnel to enable field groups to exceed a 1:4 deal win ratio.
  • Build trust via transparency, communication, and consistent delivery that is on-scope and with exceptional quality.
  • Work with corporate marketing teams to deliver impactful campaigns and events.
  • Create and deliver world-class presentations to internal stakeholders as well as customers, prospects, industry analysts, and partners.


  • 7+ years of experience in product marketing with a focus on digital experiences, insurance, or FinTech. Experience in enterprise software is a plus.
  • Proven experience in setting effective go-to-market strategies.
  • Demonstrated experience developing high-impact sales and marketing assets.
  • Outstanding spoken and written communication as well as receptive listening skills, with ability to present complex ideas in a clear, concise fashion to technical and non-technical audiences, including C-level business executives.
  • A creative mind, innovative thinking, and a willingness to take risk, fail fast, iterate, and learn.
  • A consistent track record in learning rapidly and mastering new skills.

What you will do

  • Help define and drive the go-to-market strategy for our differentiating digital offerings
  • Collaborate with product and sales teams to deliver strategic messaging.
  • Work with marketing teams to execute compelling, flawless, internal- and external-facing sales and marketing assets.
  • Create and deliver world-class presentations to internal stakeholders as well as customers, prospects, industry analysts, and partners.
  • Conduct customer research and use informed customer feedback to drive product and messaging improvements and improve customer outcomes.
  • Understand competitor strengths, weaknesses, and market strategies.


About Guidewire

Guidewire is the platform P&C insurers trust to engage, innovate, and grow efficiently.

Guidewire combines core, data, digital, analytics, and AI to deliver our platform as a cloud service. More than 400 insurers, including the largest and most complex in the world, run on Guidewire.

As a partner to our customers, we continually evolve to enable their success. We are proud of our unparalleled implementation track record with 1000+ successful projects, supported by the largest R&D team and partner ecosystem in the industry. Our Marketplace provides hundreds of add-ons that accelerate integration, localization, and innovation.

Guidewire Software, Inc. is proud to be an equal opportunity and affirmative action employer. We are committed to an inclusive workplace, and believe that a diversity of perspectives, abilities, and cultures is a key to our success. Qualified applicants will receive consideration without regard to race, color, ancestry, religion, sex, national origin, citizenship, marital status, age, sexual orientation, gender identity, gender expression, veteran status, or disability. All offers are contingent upon passing a criminal history and other background checks where it's applicable to the position.

Disability Accommodations and Guidewire’s Appeals Process. Guidewire provides accommodations to the hiring process to create a fair opportunity for candidates with disabilities to contend for open positions. Accommodation requests should be directed to (650) 356-4940 or If things do not go as hoped, we invite you to use our appeals process. Guidewire promises to independently review any denied accommodation and any decision not to offer you the position. The appeals process is the same in either case. Within five business days of receiving a notice of denial of an accommodation, or receiving a notice of your non-selection for a vacancy, call (650) 356-4940 or e-mail to make an appeal. Guidewire will assign a new decision-maker to review the request and/or hiring decision, who will then notify you in writing of a decision within 10 business days.

Job Summary
  • Job Title
    Senior Product Marketing Manager - Digital Experience- US Remote Option
  • Company
  • Location
    San Mateo, CA
  • Employment Type
    Full time
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