Director Marketing Analytics at Prosper Marketplace | Powderkeg

Location: Remote

Employment Type: Full-Time Employee

Team: Marketing Analytics

About Us

Founded in 2005 as the first peer-to-peer marketplace lending platform in the U.S., Prosper was built on a simple idea: connect people who want to borrow money with those who want to invest. Since inception, Prosper has helped more than a million people gain access to affordable credit with over $20 billion in loans originated through its platform. Our mission is to help our customers advance their financial well-being through a variety of products including personal loans, home equity lines of credit (HELOC) and credit card. Our diverse culture rewards accountability and cross functional teamwork because we believe this encourages innovative thinking and helps us deliver on our mission.

We’re on a mission to hire the very best, and we are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere. It is important to us that every hire connects with our vision, mission, and core values. Join a leading fintech company that’s democratizing finance for all!

Our Values

Diversity expands opportunities

_Collaboration creates better solutions _

Curiosity fuels our innovation

Integrity defines all our relationships

_Excellence leads to longevity _

_Simplicity guides our user experience _

Accountability at all levels drives results

COVID-19 Vaccination Policy

Prosper is continuing to grow our team during the COVID-19 pandemic, conducting fully remote hiring and onboarding processes. Our philosophy as a business is to approach the COVID-19 situation with empathy and urgency. Prosper’s top priority is the health and safety of our employees and of the communities we serve, including our customers, partners, prospects, and candidates. ** In accordance with this priority, along with our legal responsibility to provide and maintain a workplace that is safe and free of known hazards, we have adopted a COVID-19 Vaccination Policy which requires all of our employees to receive vaccinations, unless they have an approved accommodation.**

Our Story & Team // Our Blog

The Role

We are looking for an experienced analytics leader to join our Marketing team. The Director of Marketing Analytics will be responsible for driving business growth by providing analytical insights to fuel innovative acquisition and retention marketing programs. The ideal candidate has experience in direct-to- consumer businesses with a sophisticated marketing engine utilizing both online and offline channels to acquire customers. This is the perfect opportunity for someone who is seeking to grow in a challenging environment, work on a fast-paced, exciting team and develop data driven decisions. This individual will report to the Vice President of Growth Analytics, have visibility to the executive team and will be a key influencer driving the growth at Prosper.

Problems You Will Solve

  • Identify and build new growth strategies and influence key decisions through robust analysis, modeling and providing actionable insights
  • Scale and optimize outbound marketing programs including Direct Mail
  • Provide data & insights for the creation of annual marketing budget and optimize spend within and across multiple channels including affiliates, SEM/SEO, display, social media, Prosper's website, direct mail, email and more
  • Improve customer and channel attribution capabilities to drive better understanding of marketing spend ROI both within and across channels
  • Develop customer segmentation that allows for better cross-sell, up-sell outcomes
  • Champion and advance test & learn mindset in marketing by creating optimal test designs and rigor in performance readouts.
  • Establish dashboards and automated reports with KPIs to support data-driven business decisions
  • Present and share analysis and recommendations to stakeholders including marketing leads, business leads, and C-level audience.
  • Manage and mentor analysts, provide technical governance and oversight, and influence how we leverage data and modeling to drive our business to the next level

About You

  • Bachelor’s Degree in a quantitative (STEM) field. Masters highly preferred
  • 7+ years of analytics experience in financial services or fintech companies preferred
  • Strong understanding of lending business and business understanding of hypothesis testing and design of experiments
  • Excellent communication and presentation skills with the ability to present complex data analysis, insights and recommendations to senior leadership
  • SQL, SAS and R experience desired along with advanced proficiency in Excel
  • Clear results orientation: display an intense focus on achieving both short- and long-term goals. They should be able to drive and execute an agenda in an uncertain and fluid environment
  • Successful track record of thriving in a fast paced, entrepreneurial and dynamic environment
  • Previous consulting experience is a plus

What We Offer

  • The opportunity to collaborate with a team of creative, fun, and driven colleagues on products that have an immediate and significant impact on people's lives
  • The opportunity to work in a fast-paced environment with experienced industry leaders
  • Flexible time off, comprehensive health coverage, competitive salary, 401(k) employer match, paid parental leave
  • Wellness benefits including access to mental health resources, virtual HIIT and yoga workouts
  • A bevy of other perks including Udemy access, childcare assistance, pet insurance discounts, legal assistance, and additional discounts through Perkspot



Applicants have rights under Federal Employment Laws.

Family & Medical Leave Act (FMLA)

Equal Employment Opportunity (EEO)

Employee Polygraph Protection Act (EPPA)

_California applicants: please click here to view our California Consumer Privacy Act (“CCPA”) Notice for Applicants, which describes your rights under the CCPA: _

At Prosper, we're looking for people with passion, integrity, and a hunger to learn. We encourage you to apply even if your experience doesn't precisely match the job description. Your unique skill set and diverse perspective will stand out and set you apart from other candidates. Prosper thrives with people who think outside of the box and aren't afraid to challenge the status quo. We invite you to join us on our mission to advance financial well-being.

Prosper is committed to an inclusive and diverse workplace. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical​​​ condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law, including the San Francisco Fair Chance Ordinance. Prosper will consider for employment qualified applicants who are non-US citizens and will provide green card sponsorship.

Job Summary
  • Job Title
    Director Marketing Analytics
  • Company
    Prosper Marketplace
  • Location
    San Francisco, CA
  • Employment Type
    Full time
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