Manager Digital Marketing (SEM) at Prosper Marketplace | Powderkeg

Location: United States

Employment Type: Full-Time Employee

Team: General Marketing

About Us

Founded in 2005 as the first peer-to-peer marketplace lending platform in the U.S., Prosper was built on a simple idea: connect people who want to borrow money with those who want to invest. Since inception, Prosper has helped more than a million people gain access to affordable credit with over $20 billion in loans originated through its platform. Our mission is to help our customers advance their financial well-being through a variety of products including personal loans, home equity lines of credit (HELOC) and credit card. Our diverse culture rewards accountability and cross functional teamwork because we believe this encourages innovative thinking and helps us deliver on our mission.

We’re on a mission to hire the very best, and we are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere. It is important to us that every hire connects with our vision, mission, and core values. Join a leading fintech company that’s democratizing finance for all!

Our Values

Diversity expands opportunities

_Collaboration creates better solutions _

Curiosity fuels our innovation

Integrity defines all our relationships

_Excellence leads to longevity _

_Simplicity guides our user experience _

Accountability at all levels drives results

COVID-19 Vaccination Policy

Prosper is continuing to grow our team during the COVID-19 pandemic, conducting fully remote hiring and onboarding processes. Our philosophy as a business is to approach the COVID-19 situation with empathy and urgency. Prosper’s top priority is the health and safety of our employees and of the communities we serve, including our customers, partners, prospects, and candidates. ** In accordance with this priority, along with our legal responsibility to provide and maintain a workplace that is safe and free of known hazards, we have adopted a COVID-19 Vaccination Policy which requires all of our employees to receive vaccinations, unless they have an approved accommodation.**

Our Story & Team // Our Blog

The Role

Prosper is seeking a Digital Marketing Manager to grow our customer acquisition across three product verticals. We are looking for strong expertise in SEM with some experience in online video/display, and paid social channels. You can work independently, are innovative and resourceful. Although you are mindful of creative, you are also analytical — data ultimately drives your decision making process. You want to make an impact that you can truly measure. You are an excellent collaborator, able to build strong relationships with internal stakeholders to ensure the success of your initiatives. Knowledge in best in class digital strategies designed to increase brand reach, website traffic, and budget efficiency. You will optimize campaigns across paid media channels while analyzing customer behavior and partner on landing page experience to find opportunities to better covert traffic paid media traffic. You are not satisfied with the status quo and always look for ways to make the program better.

This person will be reporting into the Sr. Director of Growth Marketing, and will be responsible for executing, optimizing and reporting campaign performance for all paid campaigns to product stakeholders and leadership.

Problems You Will Solve

  • Stay abreast of best practices and new tools across Paid Search, Paid Social and Programmatic (Display, Retargeting, Video, Audio)
  • Collaborate across departments to develop a comprehensive plan for current & future product marketing efforts involving in-depth analysis of past sales and market trends
  • Optimize media mix to drive maximum growth of new users and bring back existing users with maximum efficiency
  • Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
  • Manage relationships with advertising reps and ensure we are included in new product betas
  • Find the best opportunities for traffic diversification (new channels and platforms or new products in existing platforms)
  • Ensure pacing to budget for both spend and revenue on a monthly and annual basis

About You

  • 3-5 years of recent experience setting up, optimizing and reporting campaigns in programmatic tech platforms such as Google Ads, Facebook Ads and third party systems
  • Background managing $500,000+/month ad spend
  • Experience partnering and negotiating with outside agencies for campaign management and creative work
  • Expert knowledge of Facebook or other A/B testing tools, including proprietary tools

What We Offer

  • The opportunity to collaborate with a team of creative, fun, and driven colleagues on products that have an immediate and significant impact on people's lives
  • The opportunity to work in a fast-paced environment with experienced industry leaders
  • Flexible time off, comprehensive health coverage, competitive salary, 401(k) employer match, paid parental leave
  • Wellness benefits including access to mental health resources, virtual HIIT and yoga workouts
  • A bevy of other perks including Udemy access, childcare assistance, pet insurance discounts, legal assistance, and additional discounts through Perkspot


Applicants have rights under Federal Employment Laws.

Family & Medical Leave Act (FMLA)

Equal Employment Opportunity (EEO)

Employee Polygraph Protection Act (EPPA)

_California applicants: please click here to view our California Consumer Privacy Act (“CCPA”) Notice for Applicants, which describes your rights under the CCPA: _

At Prosper, we're looking for people with passion, integrity, and a hunger to learn. We encourage you to apply even if your experience doesn't precisely match the job description. Your unique skill set and diverse perspective will stand out and set you apart from other candidates. Prosper thrives with people who think outside of the box and aren't afraid to challenge the status quo. We invite you to join us on our mission to advance financial well-being.

Prosper is committed to an inclusive and diverse workplace. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical​​​ condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law, including the San Francisco Fair Chance Ordinance. Prosper will consider for employment qualified applicants who are non-US citizens and will provide green card sponsorship.

Job Summary
  • Job Title
    Manager Digital Marketing (SEM)
  • Company
    Prosper Marketplace
  • Location
    San Francisco, CA
  • Employment Type
    Full time
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