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If your business doesnâ€™t have a clear, step-by-step process for turning curious consumers into paying customers, you could be losing revenue in missed opportunities. Fortunately, marketing whiz Russell Brunson provides expert advice in this weekâ€™s episode on capturing leads through the use of sales funnels and storytelling.
Taking an early interest to marketing, Brunson has become an evangelist for sales funnels and the ability to fuel rapid business growth. His company, ClickFunnels, has helped 43,000 entrepreneurs build effective sales funnels and landing pages that attract more customers for their web-based business. ClickFunnels is on track to earn $70 million this year and is one of the several highly successful startups based in Boise, Idaho, that are putting the city on the tech map nationally.
Brunson has authored two books and boasts an expertise in the critical role storytelling plays in marketing and sales. In our interview, he explains his tested and proven method for engaging audiences with the â€śepiphany bridgeâ€ť script, recounts how ClickFunnels evolved into the high-selling SaaS product it is today and shares an underutilized sales funnel strategy that could revolutionize the way software companies market their products.
After the episode, head over to RussellBrunson.com for more expert sales advice and behind-the-scenes updates on his business. Iâ€™ll also be giving away a free copy of his latest book, Expert Secrets, to one lucky listener. To be eligible to win, leave a comment below and let me know what you thought of this episode of Powderkeg: Igniting Startups.
Please enjoy this conversation with Russell Brunson!
This episode of Powderkeg is brought to you by DeveloperTown. If youâ€™re a business leader trying to turn a great idea into a product with traction, this is for you.
DeveloperTown works with clients ranging from entrepreneurs to Fortune 100 companies who want to build and launch an app or digital product. Theyâ€™re able to take the process they use with early stage companies to help big companies move like a startup.
So if you have an idea for a web or mobile app, or need help identifying the great ideas within your company, go to developertown.com/powderkeg.
If you like this episode, please subscribe and leave us a review on iTunes. You can also follow us on Soundcloud orÂ Stitcher. We have an incredible lineup of interviews weâ€™ll be releasing every Tuesday here on the Powderkeg Podcast.
Russell Brunson Quotes from This Episode of Powderkeg:
â€śA good funnel delivers exactly what someone wants, when they need it.â€ť â€” @RussellBrunsonÂ on @PowderkegCo
â€śIf we can get more entrepreneurs to believe in themselves, weâ€™re literally changing the world.â€ť â€” @RussellBrunsonÂ on @PowderkegCo
â€śSales comes down to telling a story that gets people to believe.â€ť â€” @RussellBrunsonÂ on @PowderkegCo
Companies and Organizations:
Russell Brunson (@russellbrunson)
Mike Dillard (@Mike_Dillard)
Michael Hauge (@michael_hauge)
Tony Robbins (@TonyRobbins)
Brendon Burchard (@BrendonBurchard)
If you enjoyed this session and have 3 seconds to spare, let Russell Brunson know via Twitter by clicking on the link below:
What stood out most to you about what Russell shares in this podcast?
For me, it’s the benefits of focusing your effort and attention on a single goal.
You? Leave a comment below.
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