When entering the world of entrepreneurship, it can come with a long list of challenges. Rewarding challenges, but many unpleasant challenges nonetheless. The biggest battle for most would-be entrepreneurs is taking the first step. It may be quitting a job, putting up a website, entering a startup accelerator program, approaching somebody with your first elevator pitch, or simply announcing your new venture to the world and family and committing the dollars and credit you have.
That’s why on today’s episode of the Powderkeg Podcast we bring in experienced entrepreneur and venture investor, Eric Tobias. Eric has started several companies with successful exits to public companies, including Batteries.com and iGODigital.
Most recently, Eric Tobias was VP of Product of Salesforce and Exact Target before being acquired. Today he is a Partner at High Alpha, a venture studio in Indianapolis that conceives, launches, and scales high-growth B2B software companies. They invest in software companies across North America, and Eric serves as a board member with many of these companies.
Along with sharing his entrepreneurial journey, Eric dives in the key factors of what it takes to lead and take the first entrepreneurial steps. Sharing the many challenges that can be tossed along the journey and mean the difference between either startup growth or startup death. Tune for more!
In this episode with Eric Tobias, you’ll learn:
- The massive growth happening in the Martech industry
- Why it’s critical to share your entrepreneurial idea before your ready
- The importance of staying up to date on the latest tools in Martech
- More about Eric’s background and journey through the world of entrepreneurship and tech
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Please enjoy this conversation with Eric Tobias!
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Links and resources mentioned in this episode:
Venture capital firms:
- Eric Tobias (@erictobiasIN)
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Related article: High Alpha’s Big Reach